Updated 3mo ago
by zapier
gtm-cheat-codes
A field guide for go to market teams using coding agents. Installable skills for campaign planning, CRM context, customer proof, and reviewable agent workflows.
343 GitHub stars (343)
+4 in 20 days
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- 21 skills (21 skills found in its SKILL.md files)
- 22 forks (22 forks)
- 3mo ago last update (Last updated 3mo ago)
Install
Skills CLI
npx skills add zapier/gtm-cheat-codes
Asks which skills and agents to install. Just one: npx skills add zapier/gtm-cheat-codes --skill install-zapier — add -g for every project.
Claude Code
git clone https://github.com/zapier/gtm-cheat-codescp -r "gtm-cheat-codes/skills/install-zapier" ~/.claude/skills/
Copies the install-zapier skill into ~/.claude/skills/ for every project (use .claude/skills/ for one project). Repeat for the other skills listed below.
Plugin
/plugin marketplace add zapier/gtm-cheat-codes
Run inside Claude Code if the repository ships a plugin marketplace, then pick plugins from /plugin.
Skills can run code on your machine — read the SKILL.md first.
What it does
In the author's own words, from each skill's SKILL.md.
-
install-zapier
Install and connect Zapier, routing to the right surface (MCP, SDK, or CLI) for what the person needs. Use when someone says "install Zapier", "add Zapier", "connect Zapier", or "set up Zapier", or when they want an AI client (Claude, ChatGPT, Cursor) to use their apps, want to call Zapier from code, or want Zapier in the terminal.
skills/install-zapier/SKILL.md on GitHub (opens in a new tab) -
company-recording-clip
Turn a company meeting or event recording into a short, approved, postable clip.
skills/content-ops/company-recording-clip/SKILL.md on GitHub (opens in a new tab) -
customer-story-writer
Draft customer stories from approved transcripts, notes, briefs, quotes, and proof points. Use for narrative customer stories, campaign stories, and metric-forward customer story pages.
skills/customer-advocacy/customer-story-writer/SKILL.md on GitHub (opens in a new tab) -
find-customer-social-proof
Find approved customer proof for campaigns, pages, decks, emails, and sales conversations. Use when a team needs relevant case studies, quotes, stats, slides, logos, or peer examples.
skills/customer-advocacy/find-customer-social-proof/SKILL.md on GitHub (opens in a new tab) -
support-ticket-triage
Triage support tickets by pulling helpdesk context, searching issue trackers and knowledge bases in parallel, classifying the issue, and giving reps a recommended next action.
skills/customer-support/support-ticket-triage/SKILL.md on GitHub (opens in a new tab) -
daily-lead-steward
Maintain a daily review cockpit for high-intent leads and hand-raisers.
skills/gtm-ops/daily-lead-steward/SKILL.md on GitHub (opens in a new tab) -
find-lead-account-owner
Resolve the right account owner for a lead using contact, company, and deal ownership evidence.
skills/gtm-ops/find-lead-account-owner/SKILL.md on GitHub (opens in a new tab) -
inbound-lead-audit-cx-map
Audit inbound lead handling and map the customer experience from source event to follow-up outcome.
skills/gtm-ops/inbound-lead-audit-cx-map/SKILL.md on GitHub (opens in a new tab) -
mcp-sheet-cache-bridge
Keep Zapier Tables or another MCP-connected record store as the source of truth while Google Sheets-based tools read an event-driven cache tab.
skills/gtm-ops/mcp-sheet-cache-bridge/SKILL.md on GitHub (opens in a new tab) -
no-lead-left-behind-lead-treatment-audit
Audit lead handling quality across GTM systems and identify missed or low-quality follow-up.
skills/gtm-ops/no-lead-left-behind-lead-treatment-audit/SKILL.md on GitHub (opens in a new tab) -
mcp-urgent-caller-triage
Prioritize inbound client calls by reading transcripts, classifying urgency, matching callers to legal client and matter context, and preparing a callback list for human review.
skills/legal-operations/mcp-urgent-caller-triage/SKILL.md on GitHub (opens in a new tab) -
brand-guidelines-builder
Help non-designers evaluate work against brand guidelines and know what to fix.
skills/marketing/brand-guidelines-builder/SKILL.md on GitHub (opens in a new tab) -
campaign-postmortem
Build sourced campaign retrospectives from goals, launch context, performance data, team feedback, and follow-up actions.
skills/marketing/campaign-postmortem/SKILL.md on GitHub (opens in a new tab) -
html-mockup-builder
Build self-contained HTML mockups from campaign, product, or page briefs.
skills/marketing/html-mockup-builder/SKILL.md on GitHub (opens in a new tab) -
mcp-media-inbox-triage
Find media, partnership, and high-intent requests buried in a shared Gmail inbox, summarize the useful ones, and route them to the right owner through Zapier MCP.
skills/marketing/mcp-media-inbox-triage/SKILL.md on GitHub (opens in a new tab) -
mega-campaign-generator
Build review-first outbound campaign packages from source context for marketing and sales teams.
skills/marketing/mega-campaign-generator/SKILL.md on GitHub (opens in a new tab) -
cross-crm-opportunity-sync
Coordinate opportunities and customer records across multiple CRMs while preserving attribution, visibility, commissions, and governance.
skills/sales-revops/cross-crm-opportunity-sync/SKILL.md on GitHub (opens in a new tab) -
customer-deck-builder
Build tailored customer-facing sales or customer success decks from approved account context and generate the presentation with Gamma through Zapier MCP.
skills/sales-revops/customer-deck-builder/SKILL.md on GitHub (opens in a new tab) -
ai-audit-account-report
Turn account usage data into a concise AI audit outreach package.
skills/sales-revops/mmpe-ai-audit-account-report/SKILL.md on GitHub (opens in a new tab) -
named-account-trigger-radar
Identify named accounts with timely buying or expansion signals and recommend next actions.
skills/sales-revops/named-account-trigger-radar/SKILL.md on GitHub (opens in a new tab) -
sales-sequence-builder
Create practical sales sequences from campaign context, account signals, and reference copy.
skills/sales-revops/sales-sequence-builder/SKILL.md on GitHub (opens in a new tab)
No skill matches that filter.
Review before you install
A skill is a set of instructions and scripts your agent will follow, and it can run code on your machine. Read the SKILL.md and any scripts first — this listing is not a security review.
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