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Updated today

by coreyhaines31

marketingskills

Marketing skills for Claude Code and AI agents. CRO, copywriting, SEO, analytics, and growth engineering.

  • Editor's Pick — Chosen and reviewed by the DevSly team
  • Active — Updated in the last 14 days
  • Multi-agent — Targets three or more agents
Works with
  • Claude
  • Codex
  • Cursor

54.9k GitHub stars (54,903)

+3.3k in 20 days

Stars gained per day · daily snapshots since Sep 26
Stars gained per day, Sep 26 to Oct 16: +3,329 in total; the busiest day was Oct 5 with +381 stars.Sep 27–28 (2 days): +124 stars (about +62/day)Sep 29: +120 starsSep 30: +189 starsOct 1: +27 starsOct 2: +138 starsOct 3: +248 starsOct 4: +276 starsOct 5: +381 starsOct 6: +293 starsOct 7: +119 starsOct 8: +115 starsOct 9: +165 starsOct 10: +167 starsOct 11: +128 starsOct 12: +148 starsOct 13: +164 starsOct 14: +200 starsOct 15: +186 starsOct 16: +141 stars
Stars gained between daily snapshots
PeriodNew stars
Sep 27–28 (2 days)+124
Sep 29+120
Sep 30+189
Oct 1+27
Oct 2+138
Oct 3+248
Oct 4+276
Oct 5+381
Oct 6+293
Oct 7+119
Oct 8+115
Oct 9+165
Oct 10+167
Oct 11+128
Oct 12+148
Oct 13+164
Oct 14+200
Oct 15+186
Oct 16+141
  • 30 skills (30 skills found in its SKILL.md files)
  • 8.1k forks (8,138 forks)
  • Today last update (Last updated today)

Install

Skills CLI

npx skills add coreyhaines31/marketingskills

Asks which skills and agents to install. Just one: npx skills add coreyhaines31/marketingskills --skill ab-testing — add -g for every project.

Claude Code

git clone https://github.com/coreyhaines31/marketingskillscp -r "marketingskills/skills/ab-testing" ~/.claude/skills/

Copies the ab-testing skill into ~/.claude/skills/ for every project (use .claude/skills/ for one project). Repeat for the other skills listed below.

Plugin

/plugin marketplace add coreyhaines31/marketingskills

Run inside Claude Code if the repository ships a plugin marketplace, then pick plugins from /plugin.

Skills can run code on your machine — read the SKILL.md first.

Editor's Pick

Chosen and reviewed by the DevSly team. It is pinned to the top of every Best Skills ranking.

What it does

In the author's own words, from each skill's SKILL.md — showing the first 30 of 50 files.

  • ab-testing

    When the user wants to plan, design, or implement an A/B test or experiment, or build a growth experimentation program. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "should I test this," "which version is better," "test two versions," "statistical significance," "how long should I run this test," "gr…

    skills/ab-testing/SKILL.md on GitHub (opens in a new tab)
  • ad-creative

    When the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' 'write me some ads,' 'Facebook ad copy,' 'Google ad headlines,' 'LinkedIn a…

    skills/ad-creative/SKILL.md on GitHub (opens in a new tab)
  • ads

    When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' 'audience targeting,' 'Google Ads,' 'Facebook ads,' 'LinkedIn ads,' 'ad budget,' 'cost per click,' 'ad spend,' 'should I run ads,' 'ABM,' 'account-based marke…

    skills/ads/SKILL.md on GitHub (opens in a new tab)
  • ai-seo

    When the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for Perplexity,' 'AI citations,' 'AI visibility,' 'zero-click search,' 'how do I sho…

    skills/ai-seo/SKILL.md on GitHub (opens in a new tab)
  • analytics

    When the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "Mixpanel," "Segment," "are my events firing," or "analytics isn…

    skills/analytics/SKILL.md on GitHub (opens in a new tab)
  • aso

    When the user wants to audit or optimize an App Store or Google Play listing. Also use when the user mentions 'ASO audit,' 'app store optimization,' 'optimize my app listing,' 'improve app visibility,' 'app store ranking,' 'audit my listing,' 'why aren't people downloading my app,' 'improve my app conversion,' 'keyword optimization for app,' or 'compare my app to competitors.' Use when the user s…

    skills/aso/SKILL.md on GitHub (opens in a new tab)
  • attribution

    When the user wants to figure out which marketing actually drives conversions and revenue, choose or interpret an attribution model, or reconcile conflicting numbers across tools. Also use when the user mentions "attribution," "attribution model," "first-touch vs last-touch," "multi-touch," "which channel drives revenue," "what's my real CAC," "my dashboards disagree," "Google/Meta says X but GA…

    skills/attribution/SKILL.md on GitHub (opens in a new tab)
  • churn-prevention

    When the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,'…

    skills/churn-prevention/SKILL.md on GitHub (opens in a new tab)
  • co-marketing

    When the user wants to find co-marketing partners, plan joint campaigns, or brainstorm partnership opportunities. Use when the user says 'co-marketing,' 'partner marketing,' 'joint campaign,' 'who should we partner with,' 'integration marketing,' 'cross-promotion,' 'collaborate with another company,' 'partnership ideas,' or 'co-brand.' For customer referral programs, see referrals. For launch-spe…

    skills/co-marketing/SKILL.md on GitHub (opens in a new tab)
  • cold-email

    Write B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out to prospects," "sales email," "follow-up email sequence," "nobody's replying to…

    skills/cold-email/SKILL.md on GitHub (opens in a new tab)
  • community-marketing

    Build and leverage online communities to drive product growth and brand loyalty. Use when the user wants to create a community strategy, grow a Discord or Slack community, manage a forum or subreddit, build brand advocates, increase word-of-mouth, drive community-led growth, engage users post-signup, or turn customers into evangelists. Trigger phrases: "build a community," "community strategy," "…

    skills/community-marketing/SKILL.md on GitHub (opens in a new tab)
  • competitor-profiling

    When the user wants to research, profile, or analyze competitors from their URLs. Also use when the user mentions 'competitor profile,' 'competitor research,' 'competitor analysis,' 'profile this competitor,' 'analyze competitor,' 'competitive intelligence,' 'competitor deep dive,' 'who are my competitors,' 'competitor landscape,' 'competitor dossier,' 'competitive audit,' or 'research these comp…

    skills/competitor-profiling/SKILL.md on GitHub (opens in a new tab)
  • competitors

    When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions yo…

    skills/competitors/SKILL.md on GitHub (opens in a new tab)
  • content-strategy

    When the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content roadmap," "what content should I create," "blog topics," "content pillars," or…

    skills/content-strategy/SKILL.md on GitHub (opens in a new tab)
  • copy-editing

    When the user wants to edit, review, or improve existing marketing copy, or refresh outdated content. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' 'copy sweep,' 'tighten this up,' 'this reads awkwardly,' 'clean up this text,' 'too wordy,' 'sharpen the messaging,' 'refresh this content,' 'update this page,' 'th…

    skills/copy-editing/SKILL.md on GitHub (opens in a new tab)
  • copywriting

    When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," "CTA copy," "value proposition," "tagline," "subheadline," "hero section copy," "above the fold," "t…

    skills/copywriting/SKILL.md on GitHub (opens in a new tab)
  • cro

    When the user wants to optimize, improve, or increase conversions on any marketing page or form — including homepage, landing pages, pricing pages, feature pages, lead capture forms, or contact forms. Also use when the user says 'CRO,' 'conversion rate optimization,' 'this page isn't converting,' 'improve conversions,' 'why isn't this page working,' 'my landing page sucks,' 'form abandonment,' 'n…

    skills/cro/SKILL.md on GitHub (opens in a new tab)
  • customer-research

    When the user wants to conduct, analyze, or synthesize customer research. Use when the user mentions "customer research," "ICP research," "talk to customers," "analyze transcripts," "customer interviews," "survey analysis," "support ticket analysis," "voice of customer," "VOC," "build personas," "customer personas," "jobs to be done," "JTBD," "what do customers say," "what are customers strugglin…

    skills/customer-research/SKILL.md on GitHub (opens in a new tab)
  • directory-submissions

    When the user wants to submit their product to startup, SaaS, AI, agent, MCP, no-code, or review directories for backlinks, domain rating, and discovery. Also use when the user mentions "directory submissions," "submit to directories," "backlinks from directories," "list my product," "submit to Product Hunt," "BetaList," "TAAFT," "Futurepedia," "G2 listing," "Capterra listing," "AlternativeTo," "…

    skills/directory-submissions/SKILL.md on GitHub (opens in a new tab)
  • emails

    When the user wants to create or optimize an email sequence, drip campaign, automated email flow, or lifecycle email program. Also use when the user mentions "email sequence," "drip campaign," "nurture sequence," "onboarding emails," "welcome sequence," "re-engagement emails," "email automation," "lifecycle emails," "trigger-based emails," "email funnel," "email workflow," "what emails should I s…

    skills/emails/SKILL.md on GitHub (opens in a new tab)
  • events

    When the user wants to plan, run, sponsor, speak at, or get pipeline from events — webinars, conferences, trade shows, meetups, dinners, workshops, virtual summits, or user conferences. Also use when the user mentions 'event marketing,' 'field marketing,' 'run a webinar,' 'webinar funnel,' 'show-up rate,' 'should we sponsor,' 'sponsor a conference,' 'trade show booth,' 'booth strategy,' 'event RO…

    skills/events/SKILL.md on GitHub (opens in a new tab)
  • free-tools

    When the user wants to plan, evaluate, or build a free tool for marketing purposes — lead generation, SEO value, or brand awareness. Also use when the user mentions "engineering as marketing," "free tool," "marketing tool," "calculator," "generator," "interactive tool," "lead gen tool," "build a tool for leads," "free resource," "ROI calculator," "grader tool," "audit tool," "should I build a fre…

    skills/free-tools/SKILL.md on GitHub (opens in a new tab)
  • image

    When the user wants to create, generate, edit, or optimize images for marketing — blog heroes, social graphics, product mockups, profile banners, listing visuals, or brand assets. Also use when the user mentions 'AI image generation,' 'generate an image,' 'create a graphic,' 'product mockup,' 'hero image,' 'social media graphic,' 'banner image,' 'cover photo,' 'profile banner,' 'listing screensho…

    skills/image/SKILL.md on GitHub (opens in a new tab)
  • influencer-marketing

    When the user wants to run influencer, creator, or ambassador partnerships to promote their product — finding and vetting partners, structuring deals, briefing creators, disclosure compliance, and measuring ROI. Also use when the user mentions 'influencer marketing,' 'creator partnerships,' 'sponsorships,' 'YouTube sponsorships,' 'podcast sponsorships,' 'brand ambassador,' 'ambassador program,' '…

    skills/influencer-marketing/SKILL.md on GitHub (opens in a new tab)
  • launch

    When the user wants to plan a product launch, feature announcement, or release strategy. Also use when the user mentions 'launch,' 'Product Hunt,' 'feature release,' 'announcement,' 'go-to-market,' 'beta launch,' 'early access,' 'waitlist,' 'product update,' 'how do I launch this,' 'launch checklist,' 'GTM plan,' or 'we're about to ship.' Use this whenever someone is preparing to release somethin…

    skills/launch/SKILL.md on GitHub (opens in a new tab)
  • lead-magnets

    When the user wants to create, plan, or optimize a lead magnet for email capture or lead generation. Also use when the user mentions "lead magnet," "gated content," "content upgrade," "downloadable," "ebook," "cheat sheet," "checklist," "template download," "opt-in," "freebie," "PDF download," "resource library," "content offer," "email capture content," "Notion template," "spreadsheet template,"…

    skills/lead-magnets/SKILL.md on GitHub (opens in a new tab)
  • marketing-council

    When the user wants multiple expert perspectives on a marketing question — a simulated board of advisors staffed by legendary marketers (Seth Godin, David Ogilvy, Eugene Schwartz, April Dunford, Rory Sutherland, Alex Hormozi, Byron Sharp, and more). Also use when the user mentions 'marketing council,' 'board of advisors,' 'advisory board,' 'what would Seth Godin say,' 'what would Ogilvy think,' '…

    skills/marketing-council/SKILL.md on GitHub (opens in a new tab)
  • marketing-ideas

    When the user needs marketing ideas, inspiration, or strategies for their SaaS or software product. Also use when the user asks for 'marketing ideas,' 'growth ideas,' 'how to market,' 'marketing strategies,' 'marketing tactics,' 'ways to promote,' 'ideas to grow,' 'what else can I try,' 'I don't know how to market this,' 'brainstorm marketing,' or 'what marketing should I do.' Use this as a start…

    skills/marketing-ideas/SKILL.md on GitHub (opens in a new tab)
  • marketing-loops

    When the user wants to set up a recurring, self-running marketing workflow — a repeatable loop an AI agent runs on a cadence (weekly, daily, on a trigger) rather than a one-off task. Also use when the user mentions 'marketing loop,' 'recurring marketing workflow,' 'automate my marketing,' 'marketing on autopilot,' 'weekly marketing review,' 'ad fatigue check,' 'content refresh loop,' 'churn watch…

    skills/marketing-loops/SKILL.md on GitHub (opens in a new tab)
  • marketing-plan

    When the user needs a comprehensive marketing plan for a client, a company they advise, or their own product. Also use when the user mentions "marketing plan," "growth plan," "GTM plan," "go-to-market plan," "AARRR plan," "90-day marketing plan," "12-month marketing roadmap," "fractional CMO plan," or "fCMO plan." Generates an exhaustive 13-section plan structured by AARRR (Acquisition, Activatio…

    skills/marketing-plan/SKILL.md on GitHub (opens in a new tab)

Review before you install

A skill is a set of instructions and scripts your agent will follow, and it can run code on your machine. Read the SKILL.md and any scripts first. This repository is an Editor's Pick, but repositories change after review — check the version you install.