Updated 5mo ago
by ognjengt
founder-skills
Claude skills for founders
527 GitHub stars (527)
+144 in 20 days
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- 15 skills (15 skills found in its SKILL.md files)
- 62 forks (62 forks)
- 5mo ago last update (Last updated 5mo ago)
Install
Skills CLI
npx skills add ognjengt/founder-skills
Asks which skills and agents to install. Just one: npx skills add ognjengt/founder-skills --skill brand-copywriter — add -g for every project.
Claude Code
git clone https://github.com/ognjengt/founder-skillscp -r "founder-skills/skills/brand-copywriter" ~/.claude/skills/
Copies the brand-copywriter skill into ~/.claude/skills/ for every project (use .claude/skills/ for one project). Repeat for the other skills listed below.
Plugin
/plugin marketplace add ognjengt/founder-skills
Run inside Claude Code if the repository ships a plugin marketplace, then pick plugins from /plugin.
Skills can run code on your machine — read the SKILL.md first.
What it does
In the author's own words, from each skill's SKILL.md.
-
brand-copywriter
Writes marketing copy using proven copywriting frameworks. Use when user needs copy for ads (Facebook, Instagram, TikTok, YouTube), landing pages, sales pages, email sequences, LinkedIn posts, product descriptions, or any marketing content.
skills/brand-copywriter/SKILL.md on GitHub (opens in a new tab) -
competitor-intel
Analyzes competitors using web research to provide verified business metrics, actionable leverage strategies, and predicted next moves. Use when user needs competitive intelligence, competitor analysis, market positioning insights, or strategic leverage opportunities.
skills/competitor-intel/SKILL.md on GitHub (opens in a new tab) -
cro-optimization
Analyzes landing pages and provides detailed CRO (Conversion Rate Optimization) recommendations. Use when user provides a landing page URL or HTML/CSS code and needs optimization advice to maximize conversions, signups, or sales. Extracts page elements, audits against proven CRO principles, and delivers actionable recommendations in report format.
skills/cro-optimization/SKILL.md on GitHub (opens in a new tab) -
go-to-market-plan
Analyzes the founder's business context to deliver 3 best go-to-market strategies tailored to their current stage, product, and market. Asks up to 10 diagnostic questions when needed to understand product readiness, target market clarity, competitive positioning, and distribution channels. Use when user needs go-to-market strategy, launch planning, market entry strategy, or actionable GTM roadmap.
skills/go-to-market-plan/SKILL.md on GitHub (opens in a new tab) -
lead-magnet-generator
Creates viral lead magnet posts that drive comments and DMs. Produces 2 versions - a quick punchy format and a detailed format with bullet points. Use when user needs social media posts to give away a lead magnet in exchange for engagement.
skills/lead-magnet-generator/SKILL.md on GitHub (opens in a new tab) -
linkedin-writer
Creates viral LinkedIn posts using proven formats, post templates, and voice matching. Use when user needs engaging, high-performing posts for LinkedIn.
skills/linkedin-writer/SKILL.md on GitHub (opens in a new tab) -
marketing-ideas
Produces the best marketing ideas for your business by analyzing your FOUNDER_CONTEXT and matching it against a curated database of 170+ proven marketing strategies. Use when user needs creative, actionable marketing ideas tailored to their business.
skills/marketing-ideas/SKILL.md on GitHub (opens in a new tab) -
outreach-specialist
Crafts high-converting outreach messages and email sequences for cold outreach, LinkedIn DMs, and follow-ups. Use when user needs personalized outreach messages that book calls and get replies.
skills/outreach-specialist/SKILL.md on GitHub (opens in a new tab) -
prd-generator
Generates professional PRD (Product Requirements Document) files optimized for AI coding tools. Takes a rough product idea, asks clarifying questions, and outputs a structured PDF ready to feed into AI coding assistants.
skills/prd-generator/SKILL.md on GitHub (opens in a new tab) -
pricing-strategist
Builds comprehensive pricing strategies by reading business context and asking targeted questions interactively. Use when user needs pricing plans, tier structures, price points, pricing model recommendations, or any pricing-related strategy for their product or service.
skills/pricing-strategist/SKILL.md on GitHub (opens in a new tab) -
product-hunt-launch-plan
Creates a comprehensive, personalized Product Hunt launch plan to rank
skills/product-hunt-launch-plan/SKILL.md on GitHub (opens in a new tab) -
sop-creator
Creates detailed Standard Operating Procedures (SOPs) for business processes. Use when user needs SOPs, process documentation, operational guides, workflow documentation, or step-by-step instructions for repeatable business processes.
skills/sop-creator/SKILL.md on GitHub (opens in a new tab) -
strategic-planning
Analyzes the founder's business context to deliver the 3 highest-impact next moves for growth (marketing or sales). Asks up to 10 diagnostic questions when needed to uncover bottlenecks, struggles, and opportunities. Use when user needs strategic guidance, next steps, growth planning, or actionable business strategy.
skills/strategic-planning/SKILL.md on GitHub (opens in a new tab) -
viral-hook-creator
Creates viral social media hooks using proven psychological patterns and trigger words. Use when user needs attention-grabbing openings for posts, threads, videos, or content.
skills/viral-hook-creator/SKILL.md on GitHub (opens in a new tab) -
x-writer
Creates viral X (Twitter) posts using proven formats, post templates, and creator voice matching. Use when user needs engaging, high-performing posts for X/Twitter.
skills/x-writer/SKILL.md on GitHub (opens in a new tab)
No skill matches that filter.
Review before you install
A skill is a set of instructions and scripts your agent will follow, and it can run code on your machine. Read the SKILL.md and any scripts first — this listing is not a security review.