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Updated 9mo ago

by HaydenLundin

marketing-psychology

70+ mental models for marketing psychology - a Claude Code skill for applying behavioral science to marketing decisions

Works with
  • Claude
View on GitHub (opens in a new tab)

20 GitHub stars (20)

  • 1 skill (1 skills found in its SKILL.md files)
  • 6 forks (6 forks)
  • 9mo ago last update (Last updated 9mo ago)

Install

Skills CLI

npx skills add HaydenLundin/marketing-psychology

Asks which agents to install it for. Add -g to install it for every project.

Claude Code

git clone https://github.com/HaydenLundin/marketing-psychologycp -r "marketing-psychology/skills/marketing-psychology" ~/.claude/skills/

Copies the marketing-psychology skill into ~/.claude/skills/ for every project (use .claude/skills/ for one project).

Plugin

/plugin marketplace add HaydenLundin/marketing-psychology

Run inside Claude Code if the repository ships a plugin marketplace, then pick plugins from /plugin.

Skills can run code on your machine — read the SKILL.md first.

What it does

In the author's own words, from each skill's SKILL.md.

  • marketing-psychology

    When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' or 'consumer behavior.' This skill provides 70+ mental models organized for marketing application.

    skills/marketing-psychology/SKILL.md on GitHub (opens in a new tab)

Review before you install

A skill is a set of instructions and scripts your agent will follow, and it can run code on your machine. Read the SKILL.md and any scripts first — this listing is not a security review.