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Updated 5d ago

by avectats7

copy-that-sells

Claude skill that writes copy which sells. Print ads, OOH, billboards, headlines, taglines, landing pages, long-copy ads, emails, manifestos, product descriptions. Built on D&AD Copy Book craft, Bly direct-response frameworks, and Cannes Lions plus Clio Award print and OOH winners. Strict anti-AI writing layer. Claude Code + Cowork. MIT.

  • Active — Updated in the last 14 days
Works with
  • Claude
View on GitHub (opens in a new tab)

22 GitHub stars (22)

+5 in 30 days

Stars gained per day · daily snapshots since Sep 30
Stars gained per day, Sep 30 to Nov 6: +6 in total; the busiest day was Oct 1 with +1 stars.Oct 1: +1 starsOct 2: 0 starsOct 3: 0 starsOct 4: 0 starsOct 5: 0 starsOct 6: 0 starsOct 7: 0 starsOct 8: 0 starsOct 9: +1 starsOct 10: 0 starsOct 11: 0 starsOct 12: 0 starsOct 13: 0 starsOct 14: 0 starsOct 15: 0 starsOct 16: +1 starsOct 17: 0 starsOct 18: 0 starsOct 19: 0 starsOct 20: 0 starsOct 21: 0 starsOct 22: +1 starsOct 23: +1 starsOct 24: +1 starsOct 25: 0 starsOct 26: 0 starsOct 27: 0 starsOct 28: 0 starsOct 29: 0 starsOct 30: 0 starsOct 31: 0 starsNov 1: 0 starsNov 2: 0 starsNov 3: 0 starsNov 4: 0 starsNov 5: 0 starsNov 6: 0 stars
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  • 1 skill (1 skills found in its SKILL.md files)
  • 3 forks (3 forks)
  • 5d ago last update (Last updated 5d ago)

Install

Skills CLI

npx skills add avectats7/copy-that-sells

Asks which agents to install it for. Add -g to install it for every project.

Claude Code

git clone https://github.com/avectats7/copy-that-sellscp -r "copy-that-sells/skills/copy-that-sells" ~/.claude/skills/

Copies the copy-that-sells skill into ~/.claude/skills/ for every project (use .claude/skills/ for one project).

Plugin

/plugin marketplace add avectats7/copy-that-sells

Run inside Claude Code if the repository ships a plugin marketplace, then pick plugins from /plugin.

Skills can run code on your machine — read the SKILL.md first.

What it does

In the author's own words, from each skill's SKILL.md.

  • copy-that-sells

    Write copy that gets attention and makes the reader act. Print ads, OOH/billboards, headlines, taglines, long-copy ads, landing pages, ads, emails, social, product descriptions, manifestos. Use this skill when the user wants copy that sells, not decoration. Triggers on phrases like "write an ad," "write a headline," "billboard copy," "outdoor copy," "tagline," "manifesto," "long copy," "print ad,…

    skills/copy-that-sells/SKILL.md on GitHub (opens in a new tab)

Review before you install

A skill is a set of instructions and scripts your agent will follow, and it can run code on your machine. Read the SKILL.md and any scripts first — this listing is not a security review.